WHAT TO EXPECT:

Six intentional sessions. One-hour deep dives.

We’ll what’s blocking growth, clean up your systems, refine the customer experience, build out high-impact revenue plans, and get your brand and team moving with clarity.

This is spacious, strategic, and collaborative, not overwhelming.

Think: a right-hand, a strategist, and a calm presence in your business.

WHAT TO EXPECT:

Six intentional sessions, one hour each.

A mix of strategy, systems, experience design, and grounded support.

This is spacious, strategic, and collaborative, not overwhelming.

Think: a right-hand, a clear head, and a calm operator in your business.

You’ve built a business people
care about. Now let’s make sure it supports you too

Why Retail Therapy ™?

I’ve been on all sides of the counter: shopkeeper, buyer, brand builder.
 I know what it feels like to

  • Wake up at 3 AM running numbers in your head

  • Carry every detail but still feel behind on the big-picture work

  • Wish your team would take more initiative (but you do it yourself because it’s easier)

  • Run on fumes and still somehow show up on social because you need to

The good news: when you have strategy
and support, the weight gets lighter.
The path gets clearer. You get to be the creative again — the person who grows the business
with more clarity, and less overwhelm.

Why Retail Therapy ™?

I’ve been on every side of the counter— shopkeeper, buyer, founder, brand partner. I know what it feels like to:

  • Wake up at 3 AM running numbers

  • Carry every detail with no mental space to execute and see growth through

  • Want your team more invested and enthusiastic

  • Show up charming while running on fumes

Here’s the good news: with strategy and support, the weight gets lighter and the work feels possible again.

Whether you're running a shop, a membership,
or a cult-loved brand, the through line is the same: community-first, hospitality-driven, built with intention.

You don’t need a rebrand, but you could use a
right-hand who can see what’s off, fix what’s loose, and bring your business back into rhythm.

I help you tighten your systems, refine your experience, and tune your strategy so everything you’ve poured into your brand lands with your community.



  • Independent retailers

  • Specialty shops

  • Boutique Hotels & Hospitality concepts 

  • Makers + product brands

MY APPROACH

Retail Therapy™ is ideal for:



  • Independent retailers

  • Specialty shops

  • Boutique Hotels & Hospitality concepts 

  • Makers + product brands

Retail Therapy™ is ideal for:

You don’t need a rebrand, but you might need a right hand who knows what’s off and how to bring your business back into rhythm.

I help you refine your systems, tune your experience, and strengthen your strategy so your brand lands with your community.



  • Independent retailers

  • Specialty shops

  • Boutique Hotels & Hospitality concepts 

  • Makers + product brands

MY APPROACH

Retail Therapy™
 is ideal for:

focus points

Brand + Community

  • Building a brand your community actually cares about

  • Sensory storytelling + atmosphere calibration

  • Increasing foot traffic + deepening loyalty

Revenue + Growth

  • Corporate gifting + new revenue channels

  • Pricing, positioning, and profitability

  • Leading a team without carrying every detail yourself

  • Streamlining operations so the business runs without you in the weeds

  • Future forecasting + blind-spot catching

  • Social media that actually feels good

  • Content direction that aligns with your values and voice

(And whatever else comes up — this work is human.)

RETAIL THERAPY

focus points

Brand + Community

  • Brand building + sensory storytelling
  • Foot traffic + community loyalty


Revenue + Growth

  • Seasonal revenue planning
  • Corporate gifting + new channels
  • Pricing + profitability


Leadership + Operations

  • Team leadership
  • Streamlined operations
  • Forecasting + blind-spot catching


Creative + Digital

  • Social media that actually feels good
  • Founder visibility + content direction



And anything else that comes up. 
This work is human.

RETAIL THERAPY

How Retail Therapy works →

Six sessions, one hour deep dives.
Held virtually or in-person intensives.

Scheduled at your pace.





Title

Let’s Talk Shop

You’ve built a business people
care about.  Now let’s make sure
 it supports you too.

Photographing your moments in San Francisco, California

Sofi Madison