I spent over a decade in retail, growing two brick-and-mortars, building corporate partnerships, a strong
e-comm, and a brand that earned steady national recognition.
That work led to deals with Nike, Apple, Google, Microsoft, Condé Nast,
New Balance, and more.
Now I sit in your corner, offering the kind of support I wish I’d had when
I was carrying it all.
Let’s Talk Shop
Book an intro call
- Featured nationally for community-led retail + brand storytelling
- Built gifting + partnership programs for Nike, Microsoft, Delta, Google
- 10+ years turning retail concepts into magnetic community spaces
- Featured in national press for leadership in community-driven retail and sensory brand storytelling
- Built gifting programs and partnerships with Nike, Microsoft, Delta, Google, and more
- Over a decade spent scaling brick-and-mortar concepts into magnetic, culture-shaping spaces
WHAT BACKS MY WORK:
Consulting + mentorship for
modern retailers & emerging brands.
Book an Intro Call
Let's talk
WHAT TO EXPECT:
Six intentional sessions. One-hour deep dives.
We’ll what’s blocking growth, clean up your systems, refine the customer experience, build out high-impact revenue plans, and get your brand and team moving with clarity.
This is spacious, strategic, and collaborative, not overwhelming.
Think: a right-hand, a strategist, and a calm presence in your business.
WHAT TO EXPECT:
Six intentional sessions, one hour each.
A mix of strategy, systems, experience design, and grounded support.
This is spacious, strategic, and collaborative, not overwhelming.
Think: a right-hand, a clear head, and a calm operator in your business.
Why Retail Therapy?
I’ve been on all sides of the counter: shopkeeper, buyer, brand builder.
I know what it feels like to
- Wake up at 3 AM running numbers in your head
- Carry every detail but still feel behind on the big-picture work
- Wish your team would take more initiative (but you do it yourself because it’s easier)
- Run on fumes and still somehow show up on social because you need to
The good news: when you have strategy
and support, the weight gets lighter.
The path gets clearer. You get to be the creative again — the person who grows the business
with more clarity, and less overwhelm.
Why Retail Therapy?
I’ve been on every side of the counter— shopkeeper, buyer, founder, brand partner. I know what it feels like to:
- Wake up at 3 AM running numbers
- Carry every detail with no mental space to execute and see growth through
- Want your team more invested and enthusiastic
- Show up charming while running on fumes
Here’s the good news: with strategy and support, the weight gets lighter and the work feels possible again.
Whether you're running a shop, a membership,
or a cult-loved brand, the through line is the same: community-first, hospitality-driven, built with intention.
You don’t need a rebrand, but you could use a
right-hand who can see what’s off, fix what’s loose, and bring your business back into rhythm.
I help you tighten your systems, refine your experience, and tune your strategy so everything you’ve poured into your brand lands with your community.
- Independent retailers
- Specialty shops
- Boutique Hotels & Hospitality concepts
- Makers + product brands
MY APPROACH
DESIGNED FOR:
I help you refine your systems, tune your experience, and strengthen your strategy so your brand lands with your community.
- Independent retailers
- Specialty shops
- Boutique Hotels & Hospitality concepts
- Makers + product brands
MY APPROACH
Retail Therapy™
is ideal for:
Brand + Community
- Building loyalty within your community
- Sensory storytelling + atmosphere calibration
Revenue + Growth
- Corporate gifting + new revenue channels
- Pricing, positioning, and profitability
- Leading a team without carrying every detail yourself
- Streamlining operations so the business runs without you in the weeds
- Social media that actually feels good
FOCUS POINTS
Brand + Community
- Brand building + sensory storytelling
- Foot traffic + community loyalty
Revenue + Growth
- Seasonal revenue planning
- Corporate gifting + new channels
- Pricing + profitability
Leadership + Operations
- Team leadership
- Streamlined operations
- Forecasting + blind-spot catching
Creative + Digital
- Social media that actually feels good
- Founder visibility + content direction
WHAT'S COVERED
